Professional generation of business ideas
Generating a business idea is not an easy task, but necessary. It is connected with the fact that everything flows, everything changes, including the fundamentals of business. A hundred years…

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Managing customers through their need management
The situation faced by the modern economy, and with it modern business and marketing, is quite interesting. It is interesting because it happened for the first time in the history…

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Marketing as the cause of the global crisis
Alexey Kudrin, Ilmar Rimshevich, Stanley Fisher, Dmitry Medvedev, Vladimir Filat, George Soros. What do you think is common to all these people? No, this is not the six leaders from…

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very effective

The most effective protection against competitors

The prospects for the near future for most companies are not very bright, because the only way to survive in the modern competitive world is to constantly attack. The best defense against competitors is attack, attack marketing, active marketing. If you don’t attack, they attack you. The most advanced players in all world markets know this and are actively using marketing. Continue reading

Creative class as a way to fit into the future
Creative economy is a reality that has already come. Each type of economy implies the existence of a base class, elite. Accordingly, if there is a creative economy, then there…

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How to beat the competition and earn all
The options of how to beat the competition a lot. But most methods involve huge financial or reputational costs. There is only one way that is quite cheap and at…

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Why is a business development forecast necessary?
He started doing business at the university. There were not enough scholarships, so I was spinning to earn at least some money. I have never worked for my uncle and…

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How to attract new customers and earn a lot
Customers are our everything. The more customers, the more revenue. The more income, the more expenses you can afford and the stronger the business. Accordingly, in order to be able…

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