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Optimize small business. What is its essence?
Small business is opened by 2 categories of people. One of them is people who have realized a large amount of excess energy, but in order to minimize risks or due to a small start-up capital, they decided to start small with the prospect of business growth to medium or large. The second category is people who realized that they have a small excess of energy and a medium or large business they simply cannot pull on the basis of this amount of excess energy. Continue reading
The principle of the invisible hand of the market and its principles
The Scottish economist and one of the founders of modern economic theory, Adam Smith, in order to explain the mysterious processes in the market, introduced the concept of the “invisible hand of the market.” He realized that the behavior of buyers and sellers is determined not only by their desires, but also by some third party that is not visible. For the reason that this side is not visible and is clearly related to the market, it was called the “invisible hand of the market”. Continue reading
Small Business Marketing
Imagine that you, an entrepreneur, turned out to be on an uninhabited planet, where not a soul is around. No matter how hard you try, you will not be able to sell something, unless, of course, you are selling yourself. You actually have nothing to do on such a planet, because you cannot find consumers for your products. But let’s say you were lucky, and you were on a habitable planet. At first, you can even rejoice, because, as it seems, like consumers darkness. Continue reading
