How to become a real postindustrial?
It says a lot that the transition to a post-industrial economy has been launched. However, not all running processes succeed. Post-industrial transition is no exception. He can, as held, and…

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Customer retention strategy. What is its essence?
The client is the basis of business and this is an axiom. You cannot build a business without a client, because it is the client who brings the money to…

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Business is not going. What to do?
Business can go, and can stand. Why is this happening, why is business worth? If the conversation went in a different context, then the words “why it is worth it”…

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Creative class as a way to fit into the future

Creative economy is a reality that has already come. Each type of economy implies the existence of a base class, elite. Accordingly, if there is a creative economy, then there must be an elite, which is its base. So far, this elite has no common collective name, because it did not feel that it is a single whole, but over time this elite will necessarily get a self-name. Processes in this direction are already underway. Continue reading

How to save a business or why marketing is needed

Imagine for a second that all customers are gone. There were customers, and sharply they are not. Not a single customer. All at once disappeared. There was no one to sell. Warehouses overwhelmed, but no customers. Nobody is interested in goods and services. Around the silence, everything is smooth, like a lake in calm weather. The world seemed to freeze and stop. You look like a photograph that captures the moment. Imagine, imagine. Be bold, look into the eyes of reality. Continue reading

Managing customers through their need management

The situation faced by the modern economy, and with it modern business and marketing, is quite interesting. It is interesting because it happened for the first time in the history of mankind. Previously, there was nothing of the kind, for there was always a shortage of goods, a shortage of resources, and everything sold well. Now he is gone, there are so many goods that his eyes are running up, there are also enough resources and they are fairly cheap. Continue reading

Basics of doing business. How to build a reliable business?
To understand what the basics of doing business are, you must first clearly define what a business is all about. It seems that this is understandable, but it must be…

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How to attract new customers and earn a lot
Customers are our everything. The more customers, the more revenue. The more income, the more expenses you can afford and the stronger the business. Accordingly, in order to be able…

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Why is a business development forecast necessary?
He started doing business at the university. There were not enough scholarships, so I was spinning to earn at least some money. I have never worked for my uncle and…

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Need or not marketing business?
Is there any benefit from marketing for business or no good? Whether to try marketing or not. Need or not marketing business? Sooner or later, these questions are asked by…

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