Monetizing talent as the business of the future
Everyone is talented in something. Absolutely everyone is talented in something, there are no exceptions, and there cannot be. However, the fact is that only a small part of people…

Continue reading →

How to beat the competition and earn all
The options of how to beat the competition a lot. But most methods involve huge financial or reputational costs. There is only one way that is quite cheap and at…

Continue reading →

Where to find customers for big sales
Where to find customers is a matter of concern to businessmen. They think about it on average 50 times a day. A businessman wakes up with the thought of where…

Continue reading →

idea must

The core of the business as its basis

There is an opinion that any business is just the implementation of the “money – product – money” scheme. In fact, this scheme is nothing more than a “business engine”, the core of a business, its prototype, which all businessmen take as a basis. Of course, the scheme is brief, concise, reflecting only the main points and every businessman can modify it at his own discretion and under his own market. Continue reading

Creative class as a way to fit into the future

Creative economy is a reality that has already come. Each type of economy implies the existence of a base class, elite. Accordingly, if there is a creative economy, then there must be an elite, which is its base. So far, this elite has no common collective name, because it did not feel that it is a single whole, but over time this elite will necessarily get a self-name. Processes in this direction are already underway. Continue reading

Professional marketing as a guarantee of success
Professional marketing is a tool for business development and growth. In turn, amateur self-marketing is a factor that significantly slows down trade, reduces sales by 10, and sometimes 100 times.…

...

How to save a business or why marketing is needed
Imagine for a second that all customers are gone. There were customers, and sharply they are not. Not a single customer. All at once disappeared. There was no one to…

...

How to export to rich countries
The strategy of exporting to rich countries is a clear answer to the question of how to sell to such regions and countries as Europe, the USA, Canada, Australia, China…

...

10 main reasons for low profits
Many companies have low profits, are on the verge of bankruptcy and are waiting for a miracle. This has even become the norm for some. This happens for years, sometimes…

...