The core of the business as its basis
There is an opinion that any business is just the implementation of the “money - product - money” scheme. In fact, this scheme is nothing more than a “business engine”,…

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Effective ways to increase profits
There are a million tips on how to increase profits. However, despite this, up to 95% of businesses operate with minimal profit or even at a loss. The bottom line…

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Professional generation of business ideas
Generating a business idea is not an easy task, but necessary. It is connected with the fact that everything flows, everything changes, including the fundamentals of business. A hundred years…

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Marketing as the cause of the global crisis

Alexey Kudrin, Ilmar Rimshevich, Stanley Fisher, Dmitry Medvedev, Vladimir Filat, George Soros. What do you think is common to all these people? No, this is not the six leaders from the Forbes list. All these people are united in talk about what the cause of the global crisis is. They agree that the crisis is a reality and they are trying to understand how to get out of it. Continue reading

Inexpensive Landing Format 7 in 1

You pay only for landing, and you get 7 opportunities to increase sales. How do you like this sentence? To realize it, it is enough to order an inexpensive landing page, but not simple, not classic, but 7-in-1 format, which will give you 7 additional features. The first opportunity is its own, independent communication channel, both with potential and current customers. Continue reading

How to export to rich countries

The strategy of exporting to rich countries is a clear answer to the question of how to sell to such regions and countries as Europe, the USA, Canada, Australia, China and some others. An effective export strategy is always based on the knowledge of the mentality of the country or region with which you plan to work. Without this, failure is guaranteed to happen. Continue reading

Small Business Marketing
Imagine that you, an entrepreneur, turned out to be on an uninhabited planet, where not a soul is around. No matter how hard you try, you will not be able…

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How the invisible hand of the market creates customers
There is an opinion that the invisible hand of the market is what controls the market. Opinion is controversial, but dominant. This is considered because the market is uncontrollable and…

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Proper start of business as the key to its success
Among people who have never engaged in business, and among some businessmen there is a widespread opinion, within the framework of which it is believed that starting capital is necessarily…

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Post-industrial economy. How to earn it?
The economy is the basis for the development of countries, states, businesses and people. It may seem that it is something solid, but in reality it is not. In reality,…

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