Active marketing for effective business
Active marketing is attacking marketing. However, such marketing is very rare, because today's world is very passive and passive marketing. The overwhelming majority of companies live in such a way…

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Active marketing for effective business
Active marketing is attacking marketing. However, such marketing is very rare, because today's world is very passive and passive marketing. The overwhelming majority of companies live in such a way…

Continue reading →

Managing customers through their need management
The situation faced by the modern economy, and with it modern business and marketing, is quite interesting. It is interesting because it happened for the first time in the history…

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Formula powerful and effective business

A business formula is a way to make money. There are a lot of options to make money now. Each of them requires a different amount of investment, gives a different result and with a different speed. However, there is the most popular formula that most businessmen use, because it is cheap enough and at the same time gives a quick result.

At a time when speed decides everything and money is needed urgently – it is most in demand. For this reason, most modern bizemen choose it. At its core, it represents the modernization of the well-known formula “money – goods – money” adapted to modern conditions in which the Internet occupies a significant place.

The most popular business formula today looks like this: “money – website – contextual advertising – product – money”. As you can see, it is not necessary to reinvent the wheel, you can take work. The essence of the formula is that it makes little sense to invest money in a product or service now, because they are not the main thing, the main thing is customers. Therefore, the money you need to invest in customers.

There is no shortage of goods and services as it used to be now, on the contrary, supply is more than demand. Essentially, the problem is just to get an efficient scheme for getting customers. The scheme is developed and proposed above. She says that in order to get customers you need a website first. And not just a site, but an adaptive site.

An adaptive website is needed because now from 20 to 50% of traffic falls on mobile phones. Almost all people use the Internet, and many only them. If you do not have a website, then 95% of clients are not available to you. Even if you have a website, this is not enough. The main search engines are now set up so that non-adaptive sites are poorly evaluated by them.

This is understandable, because such sites are inconvenient to use from mobile phones. Visited very often leave them immediately after calling. Therefore, the first thing to do is to order a responsive website. However, by itself, without visitors, the site is meaningless. There are different ways to get them, but now the most popular option is contextual advertising.

Effective contextual advertising is popular because it allows you to quickly get targeted traffic to the site without swinging. And it will be 99% ready-made customers who do not need to warm up for a long time. So, first of all money is invested in a responsive website, and then in customer creation. As soon as you get customers you can already invest in goods.

Well, then everything is clear – he sold the goods to customers, received the money. Moreover, the better the site, the better contextual advertising, the more customers, and accordingly the more sales and in the end earnings. The proposed business formula works. Tested both personally and by millions of businessmen around the world who received customers and sales.

With its help, customers can get literally a few days, if you find those who can quickly create websites and set up . If you have a sum of money on your hands, you can turn it into customers within 5-10 days. This formula has a minus. She leads customers quickly, but they can end up being very expensive.

The client can click, go to the site and not buy anything. So 10 and even 100 clients can arrive. You can only buy 101. As a result, you just earn on it, but earnings may be small. Obviously, the challenge is to make the number of those who clicked on your ad and those who actually bought it were close to 1 to 1.

This means that, ideally, it is necessary to ensure that everyone who comes in makes a purchase. The ideal is of course unattainable, but it is worth trying to get close to it, because in this case you will earn maximum money. It is clear that everyone can not please you even if you try hard. Therefore, we must immediately cut off those who definitely will not buy anything.

This can be done if you broadcast a specific idea to potential customers. People who are not interested in this idea – just will not click on your ad. Yes, you will not have a beautiful number of clicks, but there will be no costs for empty clicks. The idea should be broadcast both in the ad and on the site. Only in this case the maximum result will be obtained.

Turning to the site, the client must understand that he has got where he needs to go. The site should tell the client that he can implement this idea on it. This may be the idea of ​​a market, product, personality, business. And it should be an idea, not a thought, as is often the case. To get a real idea you need to work with legmas.

The proposed formula can be upgraded so as to get the maximum effect.

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