Marketing as the cause of the global crisis
Alexey Kudrin, Ilmar Rimshevich, Stanley Fisher, Dmitry Medvedev, Vladimir Filat, George Soros. What do you think is common to all these people? No, this is not the six leaders from…

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Business stopped. Why? What to do?
The basic personality idea of ​​95% of businessmen is leadership. It is she who makes businessmen leaders, motivates them, gives them strength and energy. Seeing that this idea makes them…

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How to save a business or why marketing is needed
Imagine for a second that all customers are gone. There were customers, and sharply they are not. Not a single customer. All at once disappeared. There was no one to…

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Mega-effective business control system

Having discovered a legal entity, many businessmen start to consider that they now have their own business. Satisfied, they rub hands from understanding that now they will work for themselves, and not for their uncle. The desire to work for yourself and not for your uncle is a good desire, it should be encouraged. The more people who take responsibility, the better. However, there are nuances. Continue reading

Managing customers through their need management

The situation faced by the modern economy, and with it modern business and marketing, is quite interesting. It is interesting because it happened for the first time in the history of mankind. Previously, there was nothing of the kind, for there was always a shortage of goods, a shortage of resources, and everything sold well. Now he is gone, there are so many goods that his eyes are running up, there are also enough resources and they are fairly cheap. Continue reading

Business is not going. What to do?

Business can go, and can stand. Why is this happening, why is business worth? If the conversation went in a different context, then the words “why it is worth it” would have caused more joy than disappointment, because in some cases the word “worth” shows just that everything is good. However, when it comes to business, the word “worth” has a negative imprint, because a standing business does not bring its owner anything but headaches and nervous breakdowns. Continue reading

How to sell a startup and get rich
You can sell an idea only if you translate it into a project or in other words - a startup. So a potential buyer will be able to get a…

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Need or not marketing business?
Is there any benefit from marketing for business or no good? Whether to try marketing or not. Need or not marketing business? Sooner or later, these questions are asked by…

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How is money made?
Feedback to previous articles revealed one important point that most people do not allow to understand what I am actually writing about in the articles of the “Novus Ordo Millennium”…

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The most effective protection against competitors
The prospects for the near future for most companies are not very bright, because the only way to survive in the modern competitive world is to constantly attack. The best…

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