How to become a real postindustrial?
It says a lot that the transition to a post-industrial economy has been launched. However, not all running processes succeed. Post-industrial transition is no exception. He can, as held, and…

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Managing customers through their need management
The situation faced by the modern economy, and with it modern business and marketing, is quite interesting. It is interesting because it happened for the first time in the history…

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The core of the business as its basis
There is an opinion that any business is just the implementation of the “money - product - money” scheme. In fact, this scheme is nothing more than a “business engine”,…

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Formation of customer loyalty. How to do it cheap?

The best customer is a loyal customer. With a loyal customer, the easiest way to find a common language is because the maximum level of trust is established with it. The level of trust with him is so high that a loyal customer is in fact a friend of the company. Accordingly, the formation of customer loyalty is one of the most important activities of any company. Is it easy to get a loyal customer? And it is easy and difficult at the same time, because in order for a customer to become loyal, you have to become the best for him. Continue reading

The principle of the invisible hand of the market and its principles

The Scottish economist and one of the founders of modern economic theory, Adam Smith, in order to explain the mysterious processes in the market, introduced the concept of the “invisible hand of the market.” He realized that the behavior of buyers and sellers is determined not only by their desires, but also by some third party that is not visible. For the reason that this side is not visible and is clearly related to the market, it was called the “invisible hand of the market”. Continue reading

Professional generation of business ideas
Generating a business idea is not an easy task, but necessary. It is connected with the fact that everything flows, everything changes, including the fundamentals of business. A hundred years…

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Best Small Business Development Strategy
The most successful strategy for the development of small business is a bet on marketing. According to statistics, it is precisely those small enterprises that made a bet on him…

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Why is a business development forecast necessary?
He started doing business at the university. There were not enough scholarships, so I was spinning to earn at least some money. I have never worked for my uncle and…

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Business stopped. Why? What to do?
The basic personality idea of ​​95% of businessmen is leadership. It is she who makes businessmen leaders, motivates them, gives them strength and energy. Seeing that this idea makes them…

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